MoonPie Celebrates 100 Years during Opening Weekend
CHATTANOOGA, Tenn. – The Chattanooga Market’s 17th season kicks off its opening weekend April 29-30 at the First Tennessee Pavilion. Additionally, MoonPie, the locally born and nationally loved treat, will celebrate its 100th birthday in grand style.
“MoonPie was founded in Chattanooga on April 29, 1917, and we couldn’t think of a more idyllic location to celebrate than at the Chattanooga Market,” says Tory Johnston, Chattanooga Bakery’s VP of Sales & Marketing.
Visitors will enjoy games, tastings from the world’s largest MoonPie, shop from a variety of MoonPie memorabilia and more from the MoonPie festival tent at the entrance to the Market. Vendors will be celebrating, too, with products featuring MoonPie ingredients or themes. And naturally, there will be an abundance of local foods, arts and traditional market offerings during this special weekend event.
Live entertainment will include Sweet Georgia Sound (12:30-3 p.m. Saturday), the Von Womps (12:30- 1 p.m. Sunday) and Brian Ashley Jones (2-3 p.m. Sunday).
The 2017 Sunday Season returns with new events and plenty of the favorites like the Ice Cream Social and annual Beast Feast® BBQ Festival. Chattanooga Octoberfest® will expand this year with a detailed announcement to come soon. Along with the food and artist vendors, every Sunday features a themed event, live music, and local food trucks making for a full day of activities.
For a full season schedule and more information, visit www.chattanoogamarket.com.
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